Vivo is once again pushing the boundaries of smartphone photography with its upcoming flagship, the Vivo X300. Set to launch in October 2025, the X300 series will debut Samsung’s latest 200-megapixel ISOCELL HPB sensor, a customized imaging powerhouse developed exclusively for Vivo. This strategic partnership between Vivo and Samsung marks a significant leap in mobile camera technology, promising unmatched clarity, dynamic range, and stabilization for both stills and motion capture.
The X300 series, which includes the standard Vivo X300 and the more advanced X300 Pro, is expected to redefine what users can expect from smartphone cameras. With a focus on high-resolution photography, advanced optical engineering, and AI-powered enhancements, Vivo is positioning the X300 as a serious contender in the ultra-premium flagship space.
The Samsung ISOCELL HPB Sensor: A Custom Marvel
At the heart of the Vivo X300’s imaging system lies the Samsung ISOCELL HPB sensor. This 200MP sensor is an evolution of the HP9, but with significant upgrades tailored specifically for Vivo’s imaging philosophy. The “B” in HPB stands for “Blue,” referencing Vivo’s internal codename and the use of blue glass in the lens module to reduce glare and ghosting.
The sensor boasts a large 1/1.4-inch size, enabling superior light intake and detail capture. It supports both 23mm 200MP ultra-clear output and 50mm 50MP high-resolution photography, giving users flexibility in framing and composition. The sensor is backed by CIPA 4.5-level optical image stabilization, a certification that ensures smoother handheld shots and reduced motion blur, even in challenging conditions.
To further enhance image purity, the lens module features Zeiss T* coating, which minimizes reflections and chromatic aberration. This collaboration with Zeiss continues Vivo’s tradition of integrating professional-grade optics into its smartphones, a hallmark of the X-series since its inception.
Multi-Camera Versatility
While the 200MP HPB sensor headlines the X300’s camera setup, it’s part of a broader system designed for versatility. The phone is expected to include a 50MP ultra-wide-angle lens, likely using Samsung’s JN5 sensor, and a 50MP periscope telephoto lens based on Sony’s IMX885. The periscope lens supports 3X optical zoom and telephoto macro photography, using a light-folding prism structure instead of the traditional ship-style design.
This trio of lenses ensures that users can capture everything from sweeping landscapes to detailed close-ups with professional-level precision. The combination of high-resolution sensors and advanced optics positions the X300 as one of the most capable camera phones on the market.
Vivo X300 Pro: Telephoto Excellence
The X300 Pro takes things a step further by using the 200MP HPB sensor for its telephoto camera. This marks the fourth generation of Vivo’s 200MP telephoto lens technology and introduces several industry-first features. The Pro variant achieves CIPA 5.5-level image stabilization, the highest certification currently available, ensuring exceptionally stable and sharp long-range shots.
Vivo has also developed a customized focus tracking engine in collaboration with platform manufacturers. This engine enables motion capture at ultra-long distances, overcoming traditional limitations in telephoto photography. The result is a telephoto experience that feels seamless and intuitive, with AI-like precision and clarity.
The X300 Pro’s telephoto lens also benefits from Zeiss T* coating, fluorite glass elements, and APO certification, all of which contribute to reduced dispersion, minimized color fringing, and enhanced image fidelity. These features make the X300 Pro a standout choice for users who prioritize zoom photography and portrait work.
Imaging Intelligence: VS1 and V3+ Architecture
To support the demands of high-resolution imaging, Vivo is introducing a new dual-core architecture in the X300 series: the VS1 pre-processing chip and the V3+ imaging chip. These components work together to enable real-time image restoration, multi-frame fusion, and computational photography enhancements.
The VS1 chip handles early-stage image processing, ensuring that raw data from the sensor is clean and accurate. The V3+ chip then applies advanced algorithms for noise reduction, dynamic range optimization, and color correction. Together, they create a pipeline that delivers studio-quality results straight from the phone.
Vivo has also teased future updates that will integrate AIGC (AI-generated content) models into the imaging system. This will allow users to create landscapes, portraits, and artistic compositions using generative AI, opening up new creative possibilities.
Performance and Hardware
Beyond its camera capabilities, the Vivo X300 series is expected to be a performance powerhouse. Both models will be powered by MediaTek’s Dimensity 9500 chipset, a next-gen processor built on a 3nm architecture. This chip promises significant improvements in AI processing, gaming performance, and power efficiency.
Battery life is another area where Vivo is making bold moves. The X300 is rumored to feature a 6,500mAh battery, while the X300 Pro may push that to 7,000mAh. Combined with 120W fast charging and IP69-rated water resistance, these devices are built for endurance and reliability.
The displays are expected to be 6.78-inch AMOLED panels with 2K resolution and 144Hz refresh rates, offering vibrant visuals and smooth interactions. Vivo’s OriginOS will run on top of Android 14, with optimizations for multitasking, privacy, and customization.
Market Impact and Expectations
The Vivo X300 series is poised to make a significant impact in the flagship smartphone market. By integrating Samsung’s 200MP HPB sensor and enhancing it with Zeiss optics, custom chips, and AI algorithms, Vivo is delivering a camera experience that rivals dedicated DSLRs.
This launch also reflects a broader trend in mobile photography, where resolution alone is no longer the benchmark. Instead, manufacturers are focusing on sensor size, lens quality, stabilization, and computational enhancements to deliver meaningful improvements in image quality.
For Vivo, the X300 series represents a culmination of years of innovation in imaging. It builds on the success of the X200 Ultra and X100 Pro, while introducing new technologies that set the stage for future advancements. With the X300 and X300 Pro, Vivo is not just competing—it’s leading.
Conclusion
The Vivo X300’s adoption of Samsung’s 200MP HPB sensor marks a pivotal moment in smartphone photography. It’s a testament to what can be achieved when hardware, software, and optical engineering come together in harmony. From ultra-clear landscapes to stabilized telephoto portraits, the X300 series offers a camera experience that’s as versatile as it is powerful.
As the launch date approaches, anticipation is building among tech enthusiasts, photographers, and everyday users alike. The X300 isn’t just another flagship—it’s a statement of intent from Vivo, signaling its commitment to redefining mobile imaging for the next generation.
