If you have been waiting for the perfect moment to upgrade your smartphone, that moment has officially arrived. Croma has kicked off its massive Everything Apple Sale for 2026, offering unprecedented price cuts on the latest flagship models. Whether you are eyeing the refined iPhone 16 or the cutting edge iPhone 17, the current deals represent some of the lowest prices we have ever seen in the Indian market.
Massive Price Drop on the iPhone 17
The iPhone 17, which only debuted in September 2025, is the star of the show. Launched with a starting price of Rs 82,900 for the 256GB base variant, the effective price has now plummeted to an unbelievable Rs 44,768.
To achieve this headline price, Croma allows customers to stack multiple benefits. This includes a flat coupon discount of 2 percent and an instant bank cashback of up to Rs 2,000 on select credit cards. However, the biggest savings come from the exchange program. By trading in an eligible old device, you can receive a trade in value of up to Rs 23,500 plus a guaranteed exchange bonus of Rs 8,000. For Tata Neu members, there is an additional cherry on top with NeuCoins worth nearly Rs 5,000 available on the purchase.
Grab the iPhone 16 for Under 36000
For those who want the reliable performance of the previous generation, the iPhone 16 is currently a steal. Originally retailing at Rs 79,900 and later adjusted to Rs 69,900, the effective price during the Croma sale has dropped to Rs 35,991.
This incredible sub 40k price point is made possible through a Rs 1,500 instant coupon and an exchange bonus of Rs 6,000. When combined with a trade in value of up to Rs 16,000 for your old handset and Tata Neu rewards, the iPhone 16 becomes one of the best value for money premium phones available today. It remains a powerhouse in 2026, featuring the A18 chip and full support for Apple Intelligence.
Comparison of Effective Sale Prices at Croma
| Model | Launch Price | Effective Sale Price | Savings Strategy |
| iPhone 17 (256GB) | Rs 82,900 | Rs 44,768 | Bank Offer + Exchange + NeuCoins |
| iPhone 16 (128GB) | Rs 69,900 | Rs 35,991 | Coupon + Exchange + Bank Offer |
| iPhone 16 Plus | Rs 89,990 | Rs 69,990 | Flat Discount + Bank Cashback |
Exclusive Perks for Pro and Air Models
The sale is not just limited to the base models. Croma is also offering a unique “Freebie” deal for enthusiasts looking at the high end variants. If you purchase an iPhone 17 Pro or the ultra slim iPhone Air in the 512GB configuration along with AppleCare+, you are eligible to receive a pair of AirPods for free.
This bundle is particularly attractive for professionals who need high storage capacity and the latest A19 Pro silicon. The iPhone Air, known for being the thinnest iPhone ever made, is seeing high demand during this sale period due to its unique form factor and pro level internals.
Why You Should Shop at Croma Right Now
The Everything Apple Sale is scheduled to run from February 20 to March 8, 2026. While the window seems long, Croma has cautioned that the best exchange bonuses and stock of popular colors like Lavender and Sage for the iPhone 17 may run out quickly.
Beyond the prices, Croma offers several additional benefits:
- No Cost EMI: Plans starting as low as Rs 4,145 per month.
- Tata Neu Rewards: Up to 10 percent back in NeuCoins for HDFC Tata Neu cardholders.
- In Store Experience: You can visit any Croma store nationwide to get a physical demo and an instant valuation for your old phone.
With the iPhone 17 bringing major upgrades like the 120Hz ProMotion display and the A19 chip to the base model, there has never been a more compelling time to make the switch.
